401(k)s – How to Invest (Video)

Founder & President

With over 20 years of experience, Chip specializes in helping families navigate complex financial transitions with clarity and confidence. 

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By Chip Hunt

Are you confident in how you’re investing in your 401(k)? In this video we’ll discuss a three-step process for how to invest in 401(k)s based upon a simplified version of an investment process that investment professionals use. No special skills are required; just the discipline to follow a set of rules in the process. In this short tutorial, I will discuss the logic behind the process so that you’re not just blindly following something that you do not understand. Don’t worry, it really is simple—watch the video to learn more!

About Chip

Chip Hunt is the founder and President of PrimeTRUST Advisors, an investment advisory firm dedicated to helping individuals and institutions with their retirement plan. His desire to embrace the true fiduciary role (working for the best interest of others) motivated him to launch the firm in 2006 to transform this belief into a reality. 

Chip graduated from the University of the South (Sewanee, TN) with a BA in English. He credits his “formal” education to his 40 years in the financial services industry, most of which were spent growing up as the 3rd generation in his family’s actuarial services firm managing corporate pensions, 401(k)s, and designing investment structures within those plans. Chip serves in leadership roles in retirement industry organizations and is an author and frequent speaker on retirement topics. Mostly though, Chip loves working “in the trenches” alongside his clients, seeking to serve their needs in this specialty field.

Chip loves the outdoors! He’s been known to sneak out of the office “due to weather conditions” and hit the Swamp Rabbit Trail on his bike. Either that, or you’re likely to find him on a near-by hiking trail. 

Fun Fact: At Sewanee, Chip served 4 years on the student-led, community fire department as the chief-engineer (the driver of the firetruck). 

To learn more about Chip, connect with him on LinkedIn.

This article is provided for informational purposes only. It is always best to counsel with your financial advisor
or your tax professional to ensure that you make the best decision for your circumstances.
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